The market-oriented reform process of domestic refined oil retail is accelerating, the imbalance between supply and demand is becoming more and more serious, and the domestic industry competition situation is to be diversified and complex as well . On demands of preparing for the digital transformation in the field of domestic refined oil supply chain and smart gas stations, the concept of service design is used to deal with re-planning service scheme of customer experience on the smart gas station，and the logistics and supply-chain from refined oil supply to demand, otherwise，a set of theory on digital service prototyping and evaluation，detail explains that of the theory, method and example of digital empowerment in general are put forward.