Abstract:High-speed pioneered the "travel fast slow swim" the new era. Opening of shanghai-kunming high-speed rail for cultural tourism development, Huaihua not only brought new opportunities, also brought new challenges.Huaihua must be based on actual, scientific response, closely related to the tourism characteristics of High-speed Rail Era, and integration of cultural tourism resources in the domain,cultivating core cultural tourism brand, increase the intensity of tourism marketing,creative tourism industry the development of national culture,vigorously strengthen the function of tourism center city agglomeration,ability in the era of high-speed rail to win the initiative of cultural tourism competition.