在回顾商店形象的涵义、意义及维度构成的基础上，提出了连锁超市提升商店形象的策略，希望对连锁超市的发展提供一些有益的建议。
Basing on reviewing the meaning,the sense and dimensions of store image,the paper have put forward to the tactics of enhancing the store image,hoping to offer some beneficial ideas for the development of chain supermarkets.
宋志金,贺群舟.连锁超市商店形象提升策略分析[J].科技与产业,2012,(4):113-116
