The development level of automotive electronics was an important indicator reflecting the competitiveness of the automotive industry. In this paper, the status quo of automotive electronics industry was analyzed. Then the main problems of automotive electronics industry were pointed out, such as low level of technology innovation, high market entry barriers, unperfect industry chain , lack of professionals. At last, some countermeasures to promote automotive electronics industry were proposed, such as enhance the capability of innovation, choose development priorities accurately, improve industrial chain, promote personnel training.